Brimming with experience and chock full of skills, Love & Company's marketing team may become your secret weapon! Our seasoned professionals can evaluate the dynamics of your marketing and sales programs and help you develop strategies and tactics for making the biggest splash with seniors. Our services include:

 

Developing detailed marketing plans, including lead-generation strategies, sales support tactics, relationship-development strategies for leads, prospects and existing customers, plus public and community relations programs

 

Developing an integrated media strategy, planning and placing media for the most cost-effective lead generation in each market

 

Conducting mailed surveys, senior focus groups and one-on-one interviews to gather insights on prospects' perceptions of a market, community, product or service

 

Developing demographic profiles of the target market and existing customer base to help focus future marketing efforts

 

Measuring and evaluating the response rates for individual advertising vehicles and campaigns in order to fine-tune and enhance marketing performance